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DynaPro Direct

The Challenge

DynaPro Direct came to us after seeing success advertising on Amazon for 3+ years before experiencing a steep decline in their return from Amazon Advertising.

Our Solution

We worked with DynaPro Direct to completely re-structure their ad account to implement a best practice structure and bidding strategy across all of their product skus. The strategy that we implemented emphasized focusing on three core components: Branded Terms, Generic Terms & Competitor Terms.

The Success

Over the course of our relationship we have been able to increase DynaPro’s return on ad investment by more than 70% and have been able to scale sales from Amazon by more than 120%.

ClientDynaPro Direct
PlatformAmazon Ads (Seller Central)
Websitedynaprodirect.com

The Challenge

DynaPro Direct came to us after seeing success advertising on Amazon for 3+ years before experiencing a steep decline in their return from Amazon Advertising.

Our Solution

We worked with DynaPro Direct to completely re-structure their ad account to implement a best practice structure and bidding strategy across all of their product skus. The strategy that we implemented emphasized focusing on three core components: Branded Terms, Generic Terms & Competitor Terms.

The Success

Over the course of our relationship we have been able to increase DynaPro’s return on ad investment by more than 70% and have been able to scale sales from Amazon by more than 120%.

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