The Challenge
Peter Lamas came to us with the goal of scaling their brand on Amazon through the use of Amazon Advertising.
Our Solution
We worked with the Peter Lamas Team to implement a best practice Amazon Ads campaign. This included bidding on Branded, Generic & Competitor search terms, as well as a display re-marketing strategy.
The Success
During our relationship with Peter Lamas they saw a 25% ACOS (advertising cost of sale), which is equivalent to a 4x return on investment. In addition, they grew their overall revenue from Amazon 40% month over month.
